Another exciting partnership on the cards for our MUSE talent. Our London based creator Sonia Jay was selected from our large roster of diverse talent to collaborate with Levis’Store on their newest collaboration with JD Sports Fashion.Known for her ability to inspire and connect with her audience, Sonia leveraged her personal style and fashion expertise to create compelling and relatable content centered around the low rise denim range. She shared her personal experiences, styling tips, and fashion advice, highlighting how the collection seamlessly integrates with various looks and occasions, empowering her followers to embrace the low rise denim trend.She shared captivating images, captivating videos, and engaging stories, all while expressing her genuine enthusiasm for the collection. Her content showcased the versatility of the low rise denim, whether it was dressed up for a night out or styled casually for everyday wear.Through this collaboration, Sonia J effectively positioned herself as a trusted authority and tastemaker in the fashion industry, showcasing the low rise denim range as a must-have staple for fashion-forward individuals. Her influential role in promoting the collection contributed to generating awareness, driving interest, and ultimately increasing the appeal and demand for the newest low rise denim range from Levi x JD.
