Missguided, the popular online retailer, recently released their greatly anticipated and inclusive sportswear range; carrying sizes 4 through to 26 and made with high performing, sweat wicking materials. Wanting to ensure their new collection was efficiently advertised, the brand chose to capitalise on MUSE The Agency’s unmatched influencer marketing talents.

Hand selecting a group of Muses from our talent roster, Missguided tasked them all with creating fun and vibrant content for their feeds. Our fashion bloggers strategically posted their content to their personal instagram accounts in support of the launch, encouraging their followers to purchase these items. 

The combined engagement from all of these posts was enormous, proving to be a huge success.

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